Hiring a part-time Chief Marketing Officer makes perfect sense for funded start-ups, companies going through a business transformation or those that simply don’t yet need a full-time Chief Marketing Officer.
Are you launching a new business, getting ready for a pivot and substantial growth phase? With everything else on your plate marketing is probably the last thing you have time to think about.
Capstone Marketing’s CMO-for-hire service has the experience to meet your marketing needs, including:
By outsourcing the CMO role you not only reduce the cost of hiring a full-time marketing manager or team, you also have access to:
Your outsourced CMO becomes a part-time addition to your executive team bringing a market-based perspective to help you crystalise your strategy and manage implementation.
Capstone Marketing will translate your vision into an insightful, measurable and actionable marketing plan.
Perfect for funded start-ups or new to business. We undertake a preliminary business review and identify your key priorities and some quick wins.
A 12 month marketing plan for growing SME's. Complete with budget, tactics and activity calendar to get you growing quickly
Comprehensive 3-5 Year Strategic Plan for long term growth
We solve client problems by identifying opportunities to improve their marketing, clarifying strategies, evaluating which tactics to use and adopting new ways to improve tactical execution. Ask us how we can structure your marketing activities to achieve better results.
First up we work with you to understand your business vision and mission. We also focus on understanding where you are now and where you want to be before we start formulating ideas to help you get there.
Importantly, we need to ensure your business and marketing objectives are aligned. In this stage, we develop a good understanding of your industry, key markets, competitive position, and potential growth options.
Once we've nailed your strategy it's all about the execution. From here, you can choose to do the hard yards yourself, with a little guidance from us, or leave the detail to us while you get back to working on your business.
Yes, I'd like some help to establish a winning marketing strategy.